Global performance marketing agency · Lagos · Ottawa

We build digital campaigns that scale brands.

Strategy, media buying, creative, and technology — engineered for ROI. We turn marketing spend into measurable growth for ambitious brands across Africa and beyond.

Trusted by 120+ brands
From DTC startups to category leaders.

Campaign Performance

Last 30 days
● Live
ROAS
8.4x
↑ 32%
CTR
4.7%
↑ 12%
CPA
$2.18
↓ 41%
↑
Conversions
+2,418
$
Revenue lift
$1.2M

Trusted by category leaders & challenger brands

$0M+
Ad spend managed
0+
Campaigns executed
0x
Average ROAS
0
Countries reached
What we do

Eight disciplines.
One growth engine.

We combine strategy, media, creative, and engineering under one roof — so every channel pulls in the same direction, and every dollar gets accounted for.

Digital Media Strategy

Audience-led, full-funnel media plans grounded in research, data, and category intelligence — the blueprint that aligns every channel to revenue, not vanity metrics.

Talk strategy

Media Planning & Buying

Negotiated rates, premium inventory, and rigorous attribution across linear, OOH, digital, and emerging channels.

Plan a campaign

Programmatic Advertising

DSP-led targeting across DV360, TTD, and Meta — with creative optimisation loops that compound performance week over week.

Activate spend

Social Media Management

Brand-led social with always-on community, paid amplification, and content systems that make showing up effortless.

Grow social

Influencer Marketing

Vetted creator partnerships with whitelisting, contracts, and measurement so culture-led campaigns actually move the needle.

Launch with creators

Content Management

Editorial calendars, production, localisation and governance. Quality at scale — without losing brand voice.

Build content engine

PPC Advertising

Google, Meta, TikTok, LinkedIn — search and paid social campaigns engineered for blended CAC, not channel CPA.

Scale paid ads

Web Development

High-conversion sites, landing pages, and product surfaces — engineered for speed, SEO, and analytics from day one.

Ship a site
How we work

A repeatable system for unrepeatable results.

We compress the distance between brief and breakthrough with a four-stage operating model that's transparent at every step.

01

Discover

Audience research, audit, and benchmark to map the real growth levers — not the obvious ones.

02

Design

Strategy, media mix modelling, creative concepts, and KPIs sequenced into a 90-day plan.

03

Deploy

Launch with disciplined experiment design. Daily monitoring. Weekly creative refresh.

04

Double down

Cut what's not working. Compound what is. Reinvest into winning audiences, creatives and channels.

Selected work

Outcomes, not output.

A snapshot of the campaigns we've shipped — across fintech, mobility, lifestyle and B2B SaaS.

Fintech / Acquisition
11.8x ROAS
Q3 2025 Programmatic + Paid Social
Fintech

Doubling neobank acquisition on a flat budget

Rebuilt funnel, restructured CBO campaigns, and shipped a localised creative engine in 30 days.

11.8xBlended ROAS
−47%CAC reduction
+208%Signups MoM
Lifestyle / Influencer
38M+ reach
2025 Influencer + Content
Consumer

Launching a category-defining DTC brand

Creator-led launch across 4 markets — paired with always-on UGC for performance.

38M+Organic reach
6.4xLaunch ROAS
Mobility / Growth
4.2x leads
2024 → 2025 SEO + Paid Search
Mobility

Building a long-tail SEO moat that compounds

Content engine plus on-page program took non-brand traffic from a trickle to a flywheel.

+412%Organic sessions
4.2xInbound leads
B2B SaaS / Pipeline
$2.8M pipeline
2025 LinkedIn ABM + Content
B2B SaaS

Generating $2.8M qualified pipeline in 90 days

ABM with LinkedIn + intent data, supported by a sales enablement content stack.

$2.8MQualified pipeline
22%Reply rate
6.1xMQL volume
Industries

Deep expertise across sectors that demand speed.

Fintech

Banking, payments, lending, insurtech

E-commerce & DTC

Marketplaces, fashion, beauty, food

SaaS & B2B

Workflow, vertical SaaS, infrastructure

Real Estate

Proptech, developers, listing platforms

Education

EdTech, universities, training platforms

Healthcare

HMOs, healthtech, pharma

Mobility

Ride-hailing, logistics, delivery

Government & NGOs

Public sector, foundations, advocacy

The team

Senior operators. No handoffs.

The people who pitch the work are the people who run the work. Strategists, planners, media buyers and engineers — all in-house.

Abimbola Ogundiran

Abimbola Ogundiran

Business & Strategy Director
Ifeanyi Otunji

Ifeanyi Otunji

Project Manager & Business Development
PO

Pascaline Opeodu

Social & Content Consultant
Ugochukwu Orih

Ugochukwu Orih

Media & Strategy Consultant
Client stories

What growth feels like when the model works.

“

Rhino didn't just run our paid campaigns — they rebuilt how we think about acquisition. In one quarter our CAC dropped 47% and pipeline doubled. They earned a seat at the leadership table.

CO
Chioma Okafor Head of Growth, Tier-1 Fintech
“

The combination of strategy depth and operational rigour is rare. Weekly creative tests, transparent dashboards, real conversations about what's working. This is how an agency partnership should feel.

SM
Sade Mensah CMO, Pan-African DTC Brand
“

From media plan to a fully-shipped landing page in three weeks. The integrated team meant zero handoff friction. We've stopped briefing other agencies.

RA
Rotimi Adekunle Founder, B2B SaaS startup
Insights

Field notes from the front line.

All articles
Programmatic
8 min read • May 2026

Why your iROAS is lying to you (and what to model instead)

Most attribution stacks still over-credit lower-funnel channels. Here's a cleaner way to measure incrementality on a real budget.

Read article
Creative
6 min read • Apr 2026

The 3:1 creative refresh rule that doubled our CTRs

A practical framework for testing creative without nuking your CBO learnings — built from $50M+ of media spend.

Read article
B2B
10 min read • Mar 2026

ABM in Africa: building pipeline without the playbook

What the standard ABM templates miss when you're selling into a market where LinkedIn density is uneven.

Read article
FAQ

Answers, before you ask.

If your question isn't here, write to us — we usually reply within a working day.

Ask us anything
What size of budget do you typically work with?
Our retainer engagements start at $5,000/month for execution and $15,000/month for integrated strategy + media. We also run project-based engagements (launches, audits, web builds) starting at $10,000.
How quickly can we launch?
A focused campaign can be live in 10–14 days. Full-funnel programs typically launch within 4–6 weeks of contract — including audit, strategy, creative production and platform setup.
Do you work outside Nigeria?
Yes. We've run campaigns across 40+ markets in West Africa, EMEA, the UK, and North America. Localisation, currency handling, and market-specific media plans are part of our standard offering.
What tools and platforms do you use?
Meta, Google Ads, TikTok, LinkedIn, DV360, The Trade Desk for media. GA4, Mixpanel, Amplitude, Looker for analytics. HubSpot, Klaviyo, Customer.io for lifecycle. Webflow, Next.js, WordPress for web.
Will I get a dedicated team or rotating contacts?
You get a dedicated, named pod: a strategist, a media lead, a creative producer and a project lead. Same team for the duration of the engagement.
How is performance reported?
A live Looker / Looker Studio dashboard updated daily, plus a 30-minute weekly call. Monthly business reviews tie performance back to business KPIs — not just channel CPA.
Let's build

Ready to turn marketing spend into measurable growth?

Tell us where you want to be in 12 months — we'll bring back a 90-day plan to get there.

Get in touch

Tell us about your next move.

Drop a quick brief and we'll come back within one business day with a perspective, a few questions, and a proposed next step.

Email
hello@rhinodigitalng.com
Phone
+234 (0) 800 RHINO DG
Lagos office
Lagos, Nigeria — Headquarters
Ottawa office
Ottawa, Canada — North America

We reply within one business day. No drip campaigns, promise.

Thanks — your brief is in. We'll be in touch within one business day.